The all-new Autumn/Winter 2020-2021 collection has finally landed!
This time around, our creative juices were inspired by reflections. In fact, by means of a succession of different mirrors and scenarios - which alternate like sets in a theatre performance, we have set the scene for our new garments with their technical versatility and elegance taking centre stage. A journey through ultra-diverse ecosystems: from the hectic bustle of the metropolitan city to the majestic peace of the woods; and from a cold, sterile futuristic virtual reality to a fairytale-esque, timeless snowy landscape. Each of these four corners of the Earth finds pride of place in this collection and is epitomised through its distinctive colours, to portray the various essences of the outfits and in turn, our brand. The Chervò man and woman’s passion for style is reflected in sport, just as the love for golf translates into the desire to feel at ease on any course and for leisure. For Him - a carefree, confident man - we have hand-picked the best technical fabrics to create polo shirts, sweaters, down jackets and trousers that are suitable for both playing golf and relaxing during his free time.. For Her - we have instead opted for the most comfortable yet innovative materials; the results of which are down jackets, polo shirts, jumpers and leggings perfect for enjoying a day on the green or leisurely strolls, without compromising on elegance or comfort.
CHIC&TECH - THE FINE LINE BETWEEN STYLE AND FUNCTIONALITY
In this virtual reality set - where the concrete and the abstract merge - the only constant is the Chic&Tech overtone of the Chervò garments, which expertly combine comfort, technicality, elegance and style. In fact, whenever we work on a new collection, we always try to maintain the balance between style and functionality by experimenting with fabric, pattern, design and colour combinations. We constantly change the ingredients of the ‘recipe’ to obtain an ever-new blend of glamorous yet technical styles for flawless and fashionable looks that do not compromise on practicality.
LET IT PLAY - COMFORT AND GLAMOUR ON THE FIELD
Don’t be fooled by these garments’ cool colour palette: they are so modern and functional that they will even keep you warm and dry on those bitterly cold winter days. Their refined design will help you keep your cool and your head down on the green, whilst distracting those around you with your ultra-stylish outfit. This creative experimentation-based collection has been designed to brighten your days and your mood. Comfort meets glamour on the green and further afield.
URBAN GAME - THE TECH DETAIL THAT MAKES ALL THE DIFFERENCE
The Urban Game set boasts collection garments and accessories tinged with classic colours, such as navy blue, white and red. The high-performance high-tech fabrics, together with the special details and finishes, make this style perfect for both the city and the playing field. The perfect choice for sports and comfort lovers that refuse to compromise on elegance.
THE FOREST - CHARMING WOODLAND COLOURS
Forest green, wood-reminiscent brown hues, a sparkling blue waterfall and stream-like white: these enveloping forest colours were another source of inspiration for the new AW20 collection. Look and feel comfortable whilst playing sports and during your free time, without losing that glamorous, chic touch.
The new collection is now available on our website… ready, steady, go! Plus, don’t forget to subscribe to our newsletter to remain up-to-date on the latest Chervò news and products.
